A Digital Marketing Blog
Transform your Google Analytics 4 data into actionable insights with custom dashboards. Learn how to create focused views of your most important metrics and dimensions to track business goals effectively. Our step-by-step guide shows you how to build practical dashboards using both GA4 Explorations and Looker Studio.
The best Google Analytics alternatives in 2024 for website owners seeking user-friendly, privacy-focused, and detailed analytical tools. Discover platforms like Matomo, Clicky, Mixpanel, Fathom, Plausible, and Independent Analytics, each offering unique features to enhance your site’s data insights.
Discover the power of A/B testing in enhancing your website’s user experience and content. Learn how this vital tool can uncover insights into user behavior, leading to improved engagement and conversion rates.
Google Data Studio, now known as Looker Studio (still having trouble getting used to that name change) is a great tool for building out data visualization dashboards from the simple to very complex. Today I’m going to show you a quick and easy Data Studio SEO Dashboard. This dashboard complements other SEO strategies like following …
Knowing who is using your site is vital! This article will walk you through the basics of how to attach Google Analytics and start getting data about your audience.
As a marketing technologist, I’m often trying find a dashboard view for my websites where I can also track marketing data. Some of these reports can be fairly comprehensive, especially when I build a dashboard for a single site. I also have some simple dashboards that allow me to get an instant snapshot for multiple …